Sex in the City 2 is coming May 28th and once again SKYY Vodka is serving as the official vodka or Carrie and crew.
Said Bob Kunze-Concewitz, CEO of Gruppo Campari, “Sex and the City helped to define sophisticated cocktail culture around the world, and that tradition will continue as SKYY teams with Warner Bros. to give fans another reason to celebrate friendship, fashion and ‘cocktail couture’ with Sex and the City 2.”
The partnership will feature signature SKYY Vodka cocktails inspired by the film, a global co-branded advertising campaign, a limited edition bottle designed by Sex and the City Costume Designer Patricia Field.
“So many of Sex and the City’s most stylish moments have been when the ladies were out in Manhattan, dressed to the nines, bonding over fun cocktails,” says Field. “SKYY Vodka has always been a brand with style, so I was thrilled to partner with them to create something special that celebrates those special ‘cocktail couture’ moments that truly are the essence of SKYY and Sex and the City.”
Ms. Field also designed a series of cocktail accessories for the project and will and will take a lucky sweepstakes winner a shopping spree in NYC for more visit Membership” section of www.skyy.com or become a fan at facebook.com/skyyvodka.
SKYY will also be hosting a series of charity screenings in cities such as Boston, Chicago, Dallas, Houston, Los Angeles and San Francisco with 100 percent of ticket sales benefiting women’s support charities.