Charro Negro

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dotw logoThe month of October begins preparation for one of Mexico’s most celebrated and historic holidays, Día de los Muertos (Day of the Dead) which falls on November 1 and 2. charro_negro.jpgTequila Herradura, one of the world’s most revered and storied premium tequila, is featuring the Herradura Charro Negro, referring to the traditional cowboy of Mexico who sometimes dresses in black when mourning a loved one, as its drink of the month in recognition of the holiday.

This authentic Mexican drink is quickly becoming a staple all over the U.S. Many people will celebrate Day of the Dead by creating some of their favorite recipes as an offering to honor their lost loved ones. The Herradura’s Charro Negro is simple and easy to make pairing Tequila Herradura Añejo with your favorite cola. Courtesy of Herradura Tequila.


  • 2 ounces Tequila Herradura Añejo
  • 4 ounces cola
  • Squeeze of lime juice


In a tall glass with ice, mix the Herradura Añejo and cola. Squeeze with lime.

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