Churchill Downs will sell 50 special mint juelps at this year’s Kentucky Derby for $1,000 each, and a portion of the proceeds will be donated to the Thoroughbred Retirement Foundation
This, of course, will be no ordinary mint julep. The cocktail will be made with one of the world’s best bourbons, produced by Woodford Brands, and served in a gold-plated cup with a silver straw. The mint will be brought in from Morocco, the ice will come from the Arctic Circle and the sugar from the South Pacific…
“People want a memory,” said Wayne Rose, Woodford Reserveâ€™s brand director. “This is something they can take home and share with friends.”
The company sells about 90,000 standard mint juleps each year at the Derby.
Churchill Downs officials said the drink will help raise awareness about the needs of retired thoroughbreds.
“A concern has developed over time that these horses were finding their way to be sold for slaughter,” track spokeswoman Julie Koenig said. “These horses are there making these memories special to us. Itâ€™s nice to find a way to give back to them.”
The TRF applauds Churchill Downs for its continuing efforts on behalf of retired Thoroughbreds.
from the Thoroughbred Retirement Foundation