Save the Mistletoe
Smirnoff Ice is running a fun campaign this year, “Save the Mistletoe” aimed at saving all the Mistletoe from certain death. The lined up a group of celebrities to sing a benefit song & video (ala We Are the World) including Erik Estrada, Downtown Julie Brown and Kato Kaelin. They also put together a funny expose video on the Mistletoe industry. For those of use who want to do our part, a Mistletoe Conversion Kit is available for a free download.
To make it all work while, Trees For Life, a non-profit organization committed to the preservation of the world’s forests, will be receiving a $5,000 dollar donation from Smirnoff ICE on behalf of the Save the Mistletoe mission. For more visit Treesforlife.org
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This entry was posted
on Wednesday, December 20th, 2006 at 1:21 pm and is filed under Holidays, Booze News, Events.
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