It certainly isn’t one of the fastest growing segments of the beverage industry for nothing, and their displays at the Nightclub and Bar Show we’re enough to keep us going all day and all night! Here are a few of our favorites, as well as some others that we just can’t help mentioning for their over the top marketing style.

Jetset Energy. As if to stake their claim as the proverbial David seeking to slay Goliath local San Francisco boys JetSet were positioned as the very first booth you encountered with their much larger rivals towering above them on all sides. What makes JetSet our favorite energy mixer is just that, it’s the first, and only, product we found that is marketed as a mixer, not only as a stand alone drink. With old time mixing favorites such as tonic, ginger ale, and club soda we definitely have found a unique product worth trying with your spirit of choice. For great drink ideas visit their website at Drinkjetset.com!

After finishing a quick Kettle One and Jetset Tonic it was off to try some of the competition. Not much to be said about Monster, Red Bull, and Rockstar that hasn’t been said before other than that those guys really know how to make a trade show into one off the hook party! See some of the pictures in our previous post and you’ll see what I mean.

(more…)

Ice is the most important ingredient for any party. You’ll not only need lots of ice to cool down bottles of beer (or a keg) white wine and sodas, but you need it for mixed drinks as well. The good news is that ice is cheap, so buy lots of it.

We recommend getting at least pound of ice per person. This should make for a cool event.

more Party Planning tips …

What is it?

There is quite a bit of confusion over what this stuff is, yet tons of drinks call for it. Basically, Sweet & Sour Mix is sugar syrup combined with lemon juice, lime juice or both.

To make mix 3 parts sugar and two parts water, heat gradually to let the sugar disovle, then let the mixture cool. Once cooled add 1 part juice and mix well. This should last a few weeks in the fridge and makes yummy margaritas.

Q: I’ve been a bartender for 30 years
Some new bartender insists on squeezing the lime. I say don’t squeeze it, let the customer decide if they want to add the flavor of a squeezed lime.

Personally, I agree. Better to not ruin someone’s drink, if they want to squeeze the lime, there it is, just waiting. No problem.

Q: What is Orgeat Syrup? Where can I get it?

A: Orgeat is an Almond flavored syrup used in both drink mixing and in baking. It can be found in most liquor stores or it can ordered over the internet at
BevMo - Torani Orgeat Syrup